Airport is one of the public places that attracts a large number of customers. Airport advertising, therefore, offers brands more opportunities to reach domestic and international customers in different market segments. To prepare you the best for your marketing plan, this article will inform you the current airport advertising pricing.
- Top 5 types of airport advertising are most impressive
- The effectiveness of airport advertising
- Phone number of an advertising agency at an airport in Vietnam
1. Airport advertising price list
Airport advertising price may vary depending on these following factors:
- Type of advertising: Different types of advertising require different installation equipment, facilities that directly affect advertising costs.
- Advertising placement: Crowded, good view, easy-to-attract locations will be more expensive than the others.
- Rental duration: Rental duration also directly affects your advertising budget. Usually, long-term rentals package receive more incentives than short-term one.
- Frequency of displaying ads: For ads displayed on Frame screens, LCD monitors rental fee will be charged based on the frequency of displaying the advertisements. Therefore, businesses can adjust the frequency of showing ads consistent with their budget.
Based on the above factors, we provide you with a basic airport advertising price list of Goldsun:
|Types of advertisement
|5600-11000 VNĐ/ click
|Cell Phone charging station advertising
|LCD screen advertising
Note: The airport advertising price list also depends on other factors such as location, size, material … Therefore, please contact Goldsun for a detailed quotation that suits your requirements.
Have you understood all the types of advertising at the airport? If not, part 2 below will provide you better understanding of airport advertising.
2. Types of airport advertising
Currently, there are 5 types of airport advertising which are highly appreciated by businesses.
2.1. Large billboard at the airport
The billboard will be installed at high positions with open space and wide view, in the airport areas or on the airport access roads. Large billboard size and wide view make advertisements easier to capture the attention of customers.
2.2. Wifi advertising
It can be seen that businesses can exploit the need of the customers for accessing free wifi at the airport to collect some information or display some advertising videos. In addition, businesses can also ask customers to interact with their advertising template such as watching all videos, sharing ads on social networking sites,…in order to be capable of having access to free wifi
Diagram illustrates how your brand access to customers
2.3. Phone charging advertising
Long waiting time, the need for continuous phone use and long distances are the factors that arise the need to charge phones when passengers arrive at the airport. Therefore, the charging booth is built and equipped with the advertising screen. The charging time is when customers need to watch something to “kill” time. This is an opportunity for advertisements to access to customers easily and naturally.
2.4. Lightbox advertising
It can be seen that sidewalk and airport poles are ideal locations for light box installations. The light bouncing from inside the lightbox makes your advertisement more attractive and impressive to viewers.
2.5. LCD advertising
LCD advertising is the method chosen by many businesses because of its ability to provide complete information and attract customers’ attention. LCD screens are installed at all customer-focused locations at the airport such as waiting rooms, ticket check in areas, ticket counters, gates,…
Businesses can also choose different types of monitors depending on the budget for the campaign such as video wall screens, stand screens, wall screens.
Agency provides professional airport advertising services in Vietnam:
Goldsun Media Group is an agency specializing in providing services and consulting solutions for airport advertising campaigns for businesses. Advertisers requiring to lease a location or implementing advertising campaigns at the airport can contact Goldsun directly for detailed advice.